co/efficient answers the four questions every campaign has to answer, with technology we build ourselves, and carries the answer all the way to the voter.
Our own polling engine fields the survey. Interactive dashboards put the results in front of the client right away, so nobody has to dig through a PDF of crosstabs.
Our modeling platform carries what the poll learned across the whole voter file. Campaigns build their own audience, see the universe count change as they go, and pull the contact list from the same place.
The same tools show which messages matter most to the voters in each audience. The research and the targeting stay connected, so the message is chosen for the people who will actually get it.



We reach voters through co/nnect, our own texting platform, along with live calls, digital and Action Advocacy. Replies and fresh research come back in and shape the next decision.
Your high-definition video ad plays directly inside the voter's text messaging app. No links. No clickthroughs. No loading. Virtually guaranteed to be seen.
Campaigns move fast. You need an agile partner who can get your message in front of the right voters – whether it's voter ID, persuasion, GOTV, or rapid response.
Every conversation feeds the voter file in real time – identifying supporters, opponents, and persuadables so the contact universe gets sharper with every outreach.
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Voters join a live video stream directly from their phone. No app required. Includes live Q&A, real-time polling, and text-based invitations.
Reach your modeled voter universes across every screen and platform. From pre-roll video to connected TV, your ads follow your targets wherever they go online.
Professional staff running voter ID, persuasion, and GOTV phone programs at scale with real-time reporting and data capture back to your voter file.
Engage thousands of constituents in a single live event. We handle the technology, moderation, and data capture so your team can focus on the conversation.
Because we build our own tools, we can change them around the problem in front of us. When a question doesn't fit an existing product, we build a new view, workflow or tool, often inside the same race.
coefficient.org